Privacy policy

Personal Data processed for the following purposes and using the following services:

1. Introduction

Elite Jacket ("we," "our," or "us") is committed to protecting and respecting your
privacy. This Privacy Policy explains how we collect, use, disclose, and protect
your personal data when you visit our website, use our services, or interact with
us.

2. Personal Data Processed and Purposes

A) Advertising and Marketing

Services Used:

Microsoft Advertising
Google Ads Conversion Tracking
Google AdSense
Meta Ads Conversion Tracking (Meta Pixel)

Personal Data processed:

Trackers
Usage Data

Purpose:

Measuring advertising performance
Remarketing
Personalized advertising

Opt-Out:

Users may opt out of interest-based advertising using:

Google Ads Settings: https://www.google.com/settings/ads/preferences
Your Online Choices (EU)
Network Advertising Initiative (US)
Digital Advertising Alliance (US)
DAAC (Canada)
DDAI (Japan)
Users may also control or disable cookies via their browser settings.

B) Analytics

Services used: Google Analytics (including Google Analytics 4)

Personal Data processed: Trackers, Usage Data

Purpose:

Understanding website usage
Improving website performance and user experience

C) Contacting the User

Services used: Phone contact, Email communication

Personal Data processed: Phone number, Email address

Purpose:

Customer service communication
Order updates and support
Marketing communication only if user has provided explicit consent

Notes: Personal data used for contacting the user is never shared with third parties
without explicit consent.

D) Content Commenting

Services used: Facebook Comments

Personal Data processed: Trackers, Usage Data

E) Displaying Content from External Platforms

Services used: Instagram widget

Personal Data processed: Trackers, Usage Data

F) Handling Payments

Services used: PayPal, Square, Stripe

Personal Data processed: Payment information as specified in the privacy policy
of each service

G) Interaction with Data Collection Platforms and Other Third
Parties

Services used: Mailchimp widget

Personal Data processed: Email address, First name, Last name, Trackers, Usage
Data

Platform services and hosting

Services used: Squarespace and Tumblr

Personal Data processed: Various types of Data as specified in the privacy policy of the service

Purpose:

Sending newsletters, promotional messages, and transactional emails
Collecting usage data for improving communication and service quality

Consent:

Users are added only if they have provided explicit consent
Users may unsubscribe at any time via the unsubscribe link in emails or by contacting support@elitejacket.com

H) Interaction with External Social Networks and Platforms

Services used: Facebook Like button and widgets, PayPal buttons and widgets,
Pinterest "Pin it" button and widgets, Tumblr sharing buttons, Twitter Tweet
buttons and widgets

Personal Data processed: Trackers, Usage Data

J) Managing Contacts and Sending Messages

Services used: Mailchimp

Personal Data processed: Email address

K) Platform Services and Hosting

Services used: Squarespace, Tumblr

Personal Data processed: Various types of data as specified in the privacy
policies of these services

L) Remarketing and Behavioral Targeting

Services used: AdRoll, Google Ads Remarketing, Google Ad Manager Audience
Extension

Personal Data processed: Trackers, Usage Data

M) Tag Management

Services used: Google Tag Manager

Personal Data processed: Usage Data

3. Cookie Policy and Consent Management

We use cookies and similar technologies, including pixels and tags, to ensure the proper operation of our website, enhance user experience, analyze website traffic, and support our advertising and marketing activities.

Cookies used on this website fall into the following categories:

Strictly Necessary Cookies:
These cookies are essential for the website to function properly, including security, page navigation, account access, and checkout processes. These cookies do not require user consent.

Analytics Cookies:
These cookies help us understand how visitors interact with our website by collecting information such as pages visited and traffic sources. This data is used solely to improve website performance and user experience.

Advertising and Remarketing Cookies:
These cookies are used to deliver relevant advertisements, measure campaign effectiveness, and support remarketing through platforms such as Google Ads and Meta Ads.

Analytics and advertising cookies are only activated after the user provides explicit consent through our cookie consent mechanism. If consent is not provided or is withdrawn, non-essential cookies and tracking technologies will remain disabled.

Users can manage or withdraw their cookie preferences at any time through their browser settings or via the cookie consent tool available on our website.

4. Advertising, Analytics & Third-Party Technologies

We use third-party analytics and advertising technologies, including Google Ads conversion tracking, Google Analytics, and Meta Pixel, which collect
information such as cookies, device identifiers, and browsing behavior.
This data is used to measure performance, deliver personalized ads, and
improve our services.
Users may opt-out of interest-based advertising using Google Ads Settings or
similar tools listed above.